Ecom Brands hate doing this, but it gets them paid big $

How to turn random anonymous yappers user into cashola

Here’s the truth when you sell a product online (anything) you are going to run into a wall, that is if you don’t do this…

Let’s be real, you’re going to face a lot of competition in your market.

There’s actually a very slim chance that you were the first to invent what you have or are trying to sell.

Maybe the product is NOT the same as yours.

But you have competitors regardless.

Some are direct competitors and basically sell to the same audience as you with a similar product.

Others are indirect and sell a different solution to the same audience as you.

Now, let’s say you are in the market selling a product for energy and focus.

In that case Zyn (nicotine pouches) is competing with Nootropics Depot’s Sabroxy.

And both of them compete with B4.

Not the same products but the same market and the same core problem.

That means that all three products could be using the same angles as they solve the same problem but each with a different mechanisms for the solution.

So if you only look at your direct competitors and ignore indirect competitors you’re missing out on some serious gold.

For B4 this week I’ll be focusing on one angle and will make two video creatives.

But here’s the catch, while the videos are being made, I’ll come up with two image creatives that can be ran immediately.

You want to always test your angles with the easiest to produce creative because the name of the game is called SPEED.

And look, I am not saying that if it fails as an image ad, you don’t launch the video test.

But you want to get working fast. We have no time to waste.

I made a video for this week, and I’ll be covering:

1. Where I found the angles (yes, I found them online I didn’t sit down in the toilet to ponder indefinitely).

2. Where I found inspiration to swipe and make new ads.

I’ll also cover how I validate that I am picking the RIGHT creatives to swipe.

Without further ado, here’s a video showing you this week’s update: